The lighter mornings and evenings are putting an optimistic "spring" in our step. It's been another eventful month at glue towers, what with new accounts, new hires and fantastic new creative work for Norwich Union and 3 Mobile.
ADAM
New Promotions and Hires
We have recently made a number of management promotions and welcomed five new senior hires to strengthen our team...
e-book Anyone?
It felt strange during the migration of music from cd's to mp3's. Now it's a way of life and you don't think twice about it. The way we consume books is one of the latest media to be hit by the digital revolution. There have been a variety of purpose built e-readers on the market for a few years now. The highest profile being Amazon's Kindle (now on its version 2.0). This supports the wealth of books that have been digitised and are available for purchase through the Amazon website...
3 Things To Make You Look Smarter This Month
In February, Twitter.com became one of the 100 most visited websites in the UK for the first time. It ranked 91st within All Categories.
Micro-bloggers are just as likely to consume other media as the average internet user, but more likely to read or view it through a mobile format.
The average age of a Twitter user is 31. That compares to an average age of 27 for MySpace users and 26 for Facebook users.
http://www.newmediatrendwatch.com/
3 - Seriously Social Screensaver
To help 3 celebrate the launch of the INQ1 (this year’s Global Mobile Awards phone of the year) we launched a Seriously Social Screensaver that sends your friends’ live Facebook pictures and statuses straight to your desktop. So now when your computer zonks out, you can pass the time keeping up with your friends rather than just staring off into space. Brilliant!
NU Happy Digital Outdoor
Since Happy's return to Norwich Union back in the summer 2008, glue have spent a lot of time developing how Happy exists online. The majority of our creative teams have attempted to get into the head of this Happy guy, and really work out how best to bring his ideas to life in order to engage our audience. Since Christmas, the online campaigns have existed under the new art direction of 'Happy Thoughts' - a look inside his head....

























































