Hasn't the last month been fantastic, so many warm sunny days! All set to change for the bank holiday unfortunately, that weather fairy must know we have that whole extra day off. Sigh. So along with an early Summer, April also played host to our annual Private View which was just fantastic. To all those who came, we hope you enjoyed yourself and enjoyed our artistic talents. Take a look at the video evidence, and don't miss the human whack-a-mole! Aside from everyone's brilliant art pieces, gluesters also found time to make a most fabulous interactive, personalised, animated viral video film for adidas, and some great new online ads for Virgin Trains' Go Greener Go Cheaper campaign. Enjoy.
LAURA
MySpace 'Friending' Is the Next Advertising
New Isobar research has proved the effectiveness of social networking, and how they can play a real part in building brands.
Scientists beat internet speed record
Japanese researchers have sent data over the internet at a speed of 9.08GB/s - which would allow a user to download a film in 4 seconds
She Says
She Says is a FREE event aimed at women who are just starting a career in digital advertising or have been in the industry for a while.
People listen more and more via mobiles, digital TV and the net
The Sony poll, carried out by ICM, suggests that the industry may have underestimated the amount of time we spend listening to the radio via alternative platforms such as mobile phones, digital TV and the web.
Adidas: Impossible Story
Slamdunk the moon and eat a flying shark in your own incredible adventure. Impossible Story lets users create a totally personalised animation in a matter of seconds. Anyone can be the star. Simply upload a picture of their head and use the A-Z keys to make your character achieve one unbelievable feat after another and then share your journey with your friends.
Virgin Trains: Go Greener. Go Cheaper
The new online activity for Virgin Trains should have us hopping on the Pendolino trains quick smart. The ads demonstrate how consumers can make huge savings at the same time as reducing their carbon foot prints by taking advantage of the 50,000 bargain tickets available every week day, with Value Advance fares from as low as £9 one way. Come on then - hop to it!
Contextual Advertising in Second Life
Billboards that listen to the conversations of people in their vicinity and displaying all the ads that fit to show, now in Second Life:

























































